Head of Europe, Luxury & Fashion, Hylink Digital Solutions
Yuan Zou is the Director of Europe, Luxury & Fashion of Hylink Digital Solutions, China’s largest independent digital communications agency.
Previously, Yuan was the CEO of Paris based VDC Digital Luxury and served as Head Consultant with the International Luxury Business Association.
She has over 15 years of experience in media, 10 years specialised in digital media, and 8 of those years in Chinese market with a particular focus on luxury sector. Currently working closely with brands such as L’Oréal Luxe, Chanel, IFM and La Fédération of Haute Couture et la Mode.
She sits on the Board of Directors/Advisors of several local Chinese companies, and serves as advisors WeBelong, an organization focused on Sustainable Development.